New official partnership just established by Inter with a brand of great international relevance like Coca-Cola. The well-known brand, in fact, starting today and for the next three years will be alongside the Nerazzurri club as the new Official Soft Drink Partner. At the same time, Powerade becomes the Official Sports Drink Partner of the Nerazzurri club.
A collaboration that will not be limited only to the first team, but will also involve Inter Women and Inter U23. This is the club’s announcement:
“Coca-Cola boasts a long history of closeness to sport and a special bond with football, a universal symbol of passion and sharing, and is committed to supporting those who take the field, while at the same time celebrating the power of sport as a vehicle for unity, fun, and positive values.
The partnership signed with Inter represents a new chapter in this journey: together, Coca-Cola and the Nerazzurri Club will create initiatives and activities designed to engage fans and the community, celebrating the passion for football and the sporting spirit.
The collaboration provides for exclusivity in the soft and sports drink category along with branding activities with Coca-Cola and Powerade, dedicated promotional campaigns, social content, and exclusive events.”
