After months of intense work, Inter has recorded its first official partnership in Saudi Arabia. As announced on the club’s website, starting from today Zain KSA becomes Official Regional Partner in the territory.
This agreement is valid for the entire 2024/25 season, which as Inter explained, will allow Zain KSA, a brand leader in the supply of innovative technologies in Saudi Arabia, to make its debut in Italian football. Thanks to the global visibility of the Inter brand, Zain KSA will be able to offer innovative digital experiences to sports enthusiasts in Saudi Arabia.
A deal that Inter has been seeking for some time in Saudi Arabia to export its brand to the Middle East, a market considered strategic. Satisfied with the new partnership, Inter’s Corporate CEO Alessandro Antonello commented on the achieved result: We are very pleased to announce our first regional partnership agreement in Saudi Arabia, a key territory for us in terms of the development of the Inter brand and which shows an ever-increasing interest in the black and blue colors. The collaboration with Zain KSA allows us not only to launch our first partnership in the Saudi Arabian market but also to join a brand that, like Inter, considers innovation and attention to its own community two fundamental pillars of its growth strategy.
